Flavored Tobacco and Menthol
Quitting is Tough, But So Are You
Menthol and other flavored tobacco products hide the harsh taste of tobacco, making it easier to start and harder to quit. Menthol creates a cooling feeling in the throat, reducing irritation and allowing deeper inhales, which leads to more nicotine intake. These flavors, found in cigarettes, vapes, and nicotine pouches make addiction more likely, especially for young people and new users.

Why Menthol and Flavored Tobacco Are a Problem
Higher Risk of Addiction – Menthol and flavors make it easier to start using tobacco products, but harder to quit.
Targeted Audiences – Tobacco companies often target young people, women, and Black communities to get them to use menthol and flavored products.
Advertising – Companies advertise flavored tobacco with discounts, free samples, and sponsorships to make the products cheaper and get more people to try them.
Increased Health Risks – Like other tobacco products, menthol and flavored options can cause serious health problems like cancer, heart disease, and lung damage.
Quitting menthol and flavored tobacco is possible with the right support. The Maine QuitLink offers free tools and resources to help Mainers quit, including free nicotine replacements and text support. Reach out today to get started.
Quit Your Way
We have free tools to help you quit, no matter where you are in your journey. When you’re ready to quit smoking, vaping, or using smokeless tobacco products, pick the support that works best for you.
Enroll Online
Take control of your quit journey with easy-to-use online tools. Customize a quit plan, stay motivated, and track your progress using the online dashboard. Start today and build a plan made just for you.
- Free 4-week starter kit of patch, gum, or lozenges
- Text message support
- Chat online with a coach
Call to Quit
Get free, 1-on-1 phone coaching with a trained Quit Coach to make your own quit plan. People who join are twice as likely to quit, and using free nicotine gum, patches, or lozenges can triple your chances.
- 12 weeks of free gum, patches, or lozenges
- Talk with a Quit Coach
- Unlimited support